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Today, investing in advertising is part of the cost of doing business, but if performance takes a while...
Larger brands on Amazon typically have honed their advertising strategy over a number of years. But if...
Consumer behavior is a moving target. For your brand to grow on Amazon, you need to constantly adjust...
Part 2 of a three-part Cyber Week Teika AI series. Read Part 1, focusing on Cyber Week CPC and Conversion...
While Amazon search and purchase activity is certain to rise during Cyber Week, different categories...
A question we get a lot at Teikametrics is whether or not a brand should focus on a shorter or longer...
Low prices are one of the many reasons consumers choose to shop on Amazon. But for brands selling on...