BioLab – It’s pool season year-round with Sponsored Search
Opportunity BioLab, manufacturer of the popular Clorox® Pool & Spa™ brand, wanted to increase awareness and sales of its pool cleaning chemicals at Walmart throughout the year. The company hoped that digital ads would help improve sales during ‘slump’ seasons and provide valuable data about customer shopping behaviors. Takeaways • Always-on advertising combined with actionable […]