Amazon’s marketplace has changed dramatically over the last year. In this data-driven, category-level benchmark report you’ll gain access to average CPCs, ACOS, and expert insights into the trends and future of e-commerce.
Essential data from the report includes:
- CPCs increased by an average of 11% (2021 to 2022)
- Tools & Home Improvement saw the biggest CPC increase (+43%)
- Pet supplies had the biggest drop in ACoS (-27%)